2012. I was 14 and bored. So I bought a domain for like $10, figured out how to make a website, and spent hours reading about SEO. Grew that thing to 60,000 users and sold it for $500. Looking back, I probably should've asked for more. But honestly? That $500 meant everything. It proved I could actually make something real.
Few years later, I built a medical content site about pharmaceuticals and cosmetics. No budget, no team, just me and a lot of late nights. Within three years it was doing 1.5 million monthly visitors. I was still in university studying physiotherapy at the time. My parents weren't thrilled when I told them I wasn't going to be a physiotherapist.
That site opened doors I didn't know existed. I started doing SEO for other companies. Worked with 50+ clients over the years across retail, healthcare, and e-commerce. Helped businesses grow their organic traffic and conversions without relying on paid ads, just fixing what was broken and building what was missing.
In 2022, I made a call that scared me. Stopped freelancing and joined a tiny pre-seed startup as their first growth hire. Went from Growth Marketer to Senior Growth Marketer to Marketing Strategy Lead over 3.5 years. We made it to pre-Series A together. Some of the hardest and best work I've ever done.
Now I'm at a Series C company getting ready for IPO. My work has expanded way beyond SEO into the full picture: getting users, keeping them, making money. But the way I think about it hasn't really changed. I don't like one-off campaigns. I like building things that keep working after I stop touching them.
