Was the lead real?Could Sales use it?Did the customer stay?
I’m Omar Ramadan, Senior Growth Marketing Manager at Foodics. I work across acquisition, retention, SEO and measurement—usually where Marketing, Sales and Product need to agree on what the numbers mean.
Before Foodics, I spent 3 years and 5 months at AlGooru, moving from SEO Manager to Marketing Strategy Lead while the company grew from pre-seed to pre-Series A.
Senior Growth Marketing Manager, FoodicsCairo · working across MENA
Worked with brands like
Across in-house, consulting and agency roles.
Public profileChecked · Aug 2026
Now
FoodicsSenior Growth Marketing Manager
2022—25
AlGooruFour roles in 3 years, 5 months
2017—20
علاجكFounder · built and sold
01 / Selected work
A few receipts, with the edges left on.
Company milestones are context, not trophies I’m claiming as my own. Self-reported numbers are marked as such. That distinction matters.
FoodicsNov 2025—now
Current operating role
Growth inside a Series-C restaurant-tech business.
At Foodics, I work across paid and organic acquisition, lifecycle, affiliate growth, experimentation and measurement. The job is less about running isolated channels and more about making them operate as one system.
That means connecting campaign and SEO demand to lead quality, Sales feedback, lifecycle journeys and the next growth decision—while staying close to restaurant operators and real revenue.
I joined when the product had little more than a homepage and left after four roles. The work widened from SEO into paid search, attribution, landing pages, lead qualification and the operating link between Marketing and Sales.
AlGooru announced a $4M pre-Series A during that tenure. That round belongs to the company and the whole team; my part was building and improving the growth machinery around it.
One person. One WordPress site. 1.5M monthly users.
I built a medical content business while studying physical therapy, using my student allowance. I owned the SEO, content, analytics, UX and monetization, then sold the business in 2020.
The 1.5M figure comes from my historic analytics. There is no public dashboard today, so I’d rather say that plainly than dress it up as third-party proof.
I’m most useful when the problem crosses functions and the dashboard is no longer enough.
01
A lead is not good because the ad platform says so.
Qualification, offline conversions, pipeline and the reasons deals die belong inside the acquisition loop.
02
Attribution should change the next decision.
If a model cannot tell us what to stop, fix or test next, it is reporting theatre.
03
I try to leave a system, not a dependency.
Tracking, dashboards, operating cadence and handoffs should still work when the person who built them is not in the room.
Problems worth bringing into the room
Acquisition is growing; lead quality is not.
Organic traffic exists; pipeline does not.
Lifecycle work sits apart from activation and retention.
The numbers cannot answer where the next dollar should go.
03 / The honest version
I started with traffic. I stayed for the whole system.
“I had no idea what I was doing. I knew I wanted to keep doing it.”
At 14, I bought a domain, taught myself enough SEO to grow a site to 60,000 monthly users, and sold it for $500. The number was small. The lesson was not: the internet let one curious person build something people could find.
SEO became professional work in 2015. Then came founder work, agency work, paid acquisition, analytics, conversion, lifecycle and team leadership. The job kept getting wider. The useful habit stayed the same—look closely, find the signal, and make the next handoff cleaner.
04 / References
What people noticed when the work got difficult.
These are LinkedIn recommendations from people who saw the work up close—not anonymous stars or edited client blurbs.
Walid El Chaar
Head of Strategy & Growth · SCOPSIS
“The result is dependable pipeline and intent that converts.”
What the recommendation covers
Paid-search structure, SEO, conversion tracking and offline imports, landing-page testing, GA4/GSC analysis, and close alignment with Sales.